A podcast where you join me (Penny!) as I chat to fellow creatives over a cocktail.
I AM AN ENTREPRENEUR, LAWYER, AUTHOR & PODCAST HOST. I'M PASSIONATE ABOUT LIVING MY BEST LIFE & BELIEVE YOU CAN TOO!
Often as lawyers, we view LinkedIn as only valuable if you are an employed solicitor and want to keep your options open for other legal positions. We all know that it is a great platform for recruitment, but can firm owners use LinkedIn for attracting clients and growing their business.
Many lawyers tell me they find LinkedIn overwhelming, and instead of using it to their advantage, they avoid it at all costs. This is such a shame because it truly can be a valuable resource for lawyers and their law firm to elevate their legal brand and be seen as the go-to expert in their industry.
The truth is that LinkedIn is one of the fastest-growing and most valuable social media assets that law firms and lawyers have access to.
Imagine having access to more than 645 million people? And of those, 40% of them are actually logging in and using the platform. There are also over 30 million companies now active on the platform.
If you want to market your business as a lawyer, you will find many of your ideal clients or referral partners are using LinkedIn. Not only that, but it is great for your personal brand as well as your law firms brand to be on LinkedIn. It is easy to connect and attract the right connections into your legal sphere.
Inside the Scalable Business Lounge for lawyers, we implement a social media strategy that works for you as a personal brand (yes, you are a brand) and your law practice. This includes honing in on LinkedIn and finding more of your ideal clients and brand partners on this platform.
Every month we hold a masterclass for lawyers, where we deliver valuable and actionable content to help you grow your brand and your law practice with more ease and less stress. Following the masterclass during the month, we host hot seats, this is where you get to bring your challenges to the table, and I can help you resolve these challenges in scaling your law firm.
If you would love to know more about the Scalable Business Lounge, click here.
The Scalable Business Lounge is for go-getter lawyers that want to scale their law firm without burnout!